ShapeBlue are a global consultancy focused purely on helping IT organisations move to a  cloud- delivery model, using Apache CloudStack and Citrix CloudPlatform.

Recognising that organizations currently face a daunting task when trying to build their own IaaS cloud environment, ShapeBlue was formed to help companies strategize, plan, integrate and deliver IaaS cloud services.

Geoff Higginbottom – CTO & Cloud Architect

Geoff is a leading global authority on the design of Cloud infrastructures based on CloudStack and CloudPlatform.  He has designed many global clouds for both public and private cloud use-cases.  He combines his deep cloudstack knowledge with extensive expereince in a range of network, storage and compute technologies.  Geoff has    15 years’ experience in corporate and public sector DC infrastructure architecture &  design.

His prior experience includes a consultant role with Logica CMG and  CTO of an IT Services Company. Geoff splits his time between consulting on system architecture &  Cloudstack and Cloud design and acting as ShapeBlue’s CTO.


Giles Sirett – Managing Consultant

Shape Blue was formed by Giles Sirett, former CEO of Octavia Information Systems,  a leading IT Service Provider. Giles used his extensive experience and business knowledge in running a service provider and developing new products to take-to-market,  to identify the problems that IT organisations were having in moving to a cloud-delivery model. He found that the main barriers to entry were unclear cloud strategy and the inertia caused by existing  technology investments, particularly around virtualisation technology.

Giles found that Cloudstack helped overcome  these barriers and set out to develop a consultancy offering around the technology.  He has since worked closely with the CloudStack community and Citrix systems, leveraging his  extensive IT &  business experience, to  create a range of consultancy offerings to support organisations in the technical, commercial and operational elements of selling true cloud services.